Qatar Airways is committed to supporting initiatives around the globe – including sport, the arts, and environmental and humanitarian endeavours – to foster community relationships and social responsibility.
Community relations
Environmental and social responsibility is a major focus for Qatar Airways sponsorships. Visit our social projects and community support initiatives page to learn about the global impact we are creating.
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Sponsorship criteria Sponsorship criteria
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Evaluation process & timelines Evaluation process & timelines
Qatar Airways will consider the below criteria for any sponsorship proposal:
- Tangible impact on the community
Socially responsible events focused on the local community - Brand enhancement
Long-term partnerships with other prestigious brands - Clearly identifiable benefits
Return on investment, media exposure and publicity - Revenue-generating potential
Exposure to Qatar Airways' target markets and segments
Upon receiving a sponsorship proposal, we will review it as per the below process:
- We shall review the sponsorship proposal to check if it is compliant with our sponsorship criteria.
- If the proposal conforms with our requirements it will be submitted to other internal stakeholders.
- After careful review and evaluation of the proposal, a decision will be made and the requesting company will be informed accordingly.
- If any additional information is required, we shall contact the requesting company.
- The requesting company will be contacted within four to six weeks of submitting the proposal, only if the sponsorship proposal is approved.
Due to the high level of interest in Qatar Airways sponsorships, we can only support a limited number of requests. As a result, we sometimes decline opportunities even if they fit our sponsorship guidelines.
Qatar Airways will not consider association with, or sponsorship of, activities related to politics, religious affairs, extreme sports (i.e. wrestling and boxing), unfair competition, explicit content or images, negative behaviour, or any event or activity taking place less than 12 weeks from the time the proposal is submitted.
