AlUla is a realm guarded by the sands of time, an astonishing gem of archaeological and cultural importance. Journey through age-old history, discover intact tombs, sandstone formations, and ancestral homes. These landmarks, a blend of nature's craft and human ingenuity, encapsulate 200,000 years of largely untouched human narrative.

Discover Hegra, the mysterious and breathtaking UNESCO World Heritage site, with its celestial desert landscape, ancient legends, and colorful stories. Hegra captivates visitors with its 110 preserved tombs, historic wells, stone water channels, and Roman architectural remnants. Everything testifies to the ingenuity of past civilizations, and guided tours offer insights into the city's ancient inhabitants. 

Set amidst a dramatic desert landscape, and soaring 52 meters into the sky, Elephant Rock is AlUla’s most iconic geological marvel. The instantly recognizable form, with its distinctive trunk and body, has been shaped by wind and water erosion over the course of millions of years.